I love the concept of Google fonts, but I find the execution to always be somewhat lacking. When compared to classics like Futura, Bodoni, Garamond - even Helvetica - they just fall short, and I rarely, if ever, end up using them.
Maven Pro Light Font 32
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Again, I love the concept of Google font pairings: the fast download of cool fonts (and even cute fonts) from their high-speed library is great, and has brought far more unique, web-friendly fonts and font pairs to the internet than ever before. They sort of broke us out of the standard web fonts and web-safe fonts we were all chained down to a few years back of Arial and Verdana and even the Times New Roman font (remember those days? Can you believe they were just a few short years ago?).
I wanted to create the best font pairings Google has to offer that even high-end agency designers would be tempted to use. I wanted to assemble Google font pairs that even I would have trouble turning down.
So I combed through Google's vast library and tested hundreds of font combinations, from their most famous and top fonts like the Roboto font, Railway font, Montserrat font, Lato font, Oswald font, Lobster font, and more, to more obscure, funky ones you may have never even seen before this post.
I took my favorite pieces from the Rijks collection and combined them with my Google font pairings to create a truly beautiful display of Google fonts that really work. We've also organized them by filters to help you find a font to fit that project you're working on right now. You'll find dozens of font pairings you can re-use time and time again for different clients and projects.
I undertook one more challenge in this project: to express these font pairings through profound, time-tested quotes on design from world-renowned designers of all styles. So we have beauty in art, functionality in fonts, and wisdom in quotes.
If you too have had trouble finding great Google fonts and combinations, this might win you over to the Google Fonts Team like it won me over. Or maybe not! The beauty of design is that, at the end of the day, our own preferences and styles are what truly matter.
Eccentric: Quirky. Odd. Different. These fonts communicate uniqueness in various ways. Great for personal blogs, companies in a crowded marketplace that need to be set apart, and more.
Classic: These font combinations feel like they could have existed for generations. They're reminiscent of classic, time-tested and weathered fonts that last. Great for projects that need to project confidence, reliability, style.
Minimal: These minimal font pairings say so much, with a whisper. They almost try to blend into the background and get out of the way to help you more purely take in the message. Clean. Concise. Polished.
Neutral: Some brands are like the friendly local baker who greets everyone with a smile. Others are more professional, cerebral. These neutral fonts are more on the cerebral side - conveying professionalism and cleanliness above all else. Think Helvetica, but for Google fonts.
Warm: For brands who are the "friendly local baker," these fonts are for you. They convey heart, creativity, openness. They say, "Come talk to me, let's be friends." Great for brands that have that personal touch.
Beautiful fonts and combinations from Google you can use to fuel your personal and client projects. They're completely web-safe fonts, and due to their vast use worldwide, I think it's safe to say Google fonts are the new standard web fonts.
(By the way, we've made this entire collection of Google font pairings into a downloadable PDF that you can easily reference at any time. You should see a small yellow tab at the bottom of your screen - click that to download the post now!)
I think often Google fonts are strewn across designs that are lacking the fundamentals of good design. They're the cool, hip thing to use - and as a result, so many people us them. But design is a spectrum ranging from bad to great, and as bell curves go, few designs are truly great.
By simple math, most designs using Google fonts need improvement. Perhaps that's where my initial bias against Google fonts came from. Design is something I take so seriously, and am so passionate about, that when I see bad or lazy design, it hurts. From seeing so much sub-par design riddled with Google fonts, I associated Google fonts with sub-par design.
But undertaking this challenge to create this collection forced me to see Google fonts from a new perspective. Namely, it forced me to throw away my previous conceptions and see them anew. When I did, I simply viewed them like I would anything else in a design - as an asset to be used and manipulated to achieve an end-goal.
I also wanted to talk about some of the strategies behind these Google font combinations to help you create even more of your own. Because while I have 50 here, I'm certain there are dozens more waiting to be made.
If you'll notice, there's a pattern to nearly every pair: The headline is very bold and impactful, and then the body font is very light and airy. This contrast creates a nice tension and context for the fonts. It makes it very interesting as you scroll. Our eyes and brains desire constant change and flux and small contrasts like this deliver.
Another reason the body fonts are very light and airy is that they have to be palatable and legible to the eye over the course of a long piece of text. If I throw a bold, impactful font at you for more than 10 or so words - your eye will go crazy. It's like talking on the phone with someone who only screams.
When you go from a louder headline font to a body font, there's almost a feeling of relief. The headline was a nice, momentary burst of excitement - but then the eye is relieved to handle something easier and less demanding.
It also takes things a step further and shifts the feel. Serif fonts tend to feel more grounded, conservative, and calm. Sans serif fonts tend to feel more modern, daring, and progressive. By paring the two together, you get a great balance that's interesting to the mind and the eye.
Maven Pro is an interesting Sans Serif. The shapes of the letters almost feel robotic, but this unusual spacing makes it highly legible. I think this is an excellent font if you want an alternative to Open Sans, Roboto, or Lato as your primary font.
Josefin Sans is a beautiful nod to the geometric type designs that were popular in the 1920s. I love this font as a stylized headline. It adds class to any blog or website looking for something modern but more distinct than Open Sans or Roboto.
It seems the prevalence of sans serif, from the Akzidenz Grotesk would not push through without the Bauhaus ideology which began and evolved in Germany. One of the more popular sans serif styles to have come up on 1928 was Futura. It bears a strict, geometric form and carries no embellishing and lightly conforms to the shapes of historical forms. It was disputed by some, but nevertheless, Futura was definitely refreshing and new.
The serif typeface has seen incredible development from the classical fonts to the more modern typefaces that we see today. With the artificiality of Futura to the more neutral appeal of Helvetica, the sans serif has become more liberal and the humanist trend has become a popular derivative.
From Frutiger, the seeds of more humanistic forms have sprouted such as the Meta in 1984 with narrower strokes and elongated shapes. The purpose of creating these elongates shapes was purely practical in nature. Erick Spiekermann who created Meta wanted to economize the font while keeping them readable even in smaller sizes or type conditions.
Maven Pro is an original Sans Serif free font that was improved with geometric shapes. It exudes an image of modernity, stylishness, and elegance. Created by Joe Prince, it features three ultra light weights.
Supria Sans is a universal type family that includes 36 fonts. Here you will find a curvy italic version for setting up the feminine atmosphere and a sharp oblique version for blending in more conventional and casual interfaces.
Supra Sans Condensed is a slightly improved version of the previous font that possesses the same huge potential. However, it has narrower lines, and, as a result, boasts of a more delicate appearance. It has six weights and three styles that let you choose your level of delicacy and subtlety. It plays perfectly well with its companion.
Delivered with over 1000 glyphs per style, seven weights, and six additional display styles, Graublau Sans Pro is a versatile font family that fits various tasks. Each style bears its nature and spirit. Thus, regular versions with clean appearance are appropriate to neutral and casual designs while italic versions with handwritten traits are suitable for artistic and exquisite projects.
Proximus Nova looks attention-grabbing in various options. Much like the previous font, it also has the power to satisfy different typography tasks. Thus, you can use it to add subtlety to the interface, or vice versa employ bold version to make the presence of a title felt.
Futura is one of the most popular fonts in its kind. It is a modern geometric sans-serif font that run the show in the middle of the twentieth century and was skillfully revamped to meet current trends. It will overwhelm you with its versatility. It includes ten styles from light italic to extra black condensed italic. Each character is composed of even weights, perfect circles, and isosceles triangles. 2ff7e9595c
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